CEREBRUM SENSOR – Cerebrum Sensor

Market Leading Intelligent Tire Solutions

Imagine having visibility at all times to the behavior and health of your vehicle tires. Now, imagine an AI-driven system that instantly assesses and delivers insights based on your real-time tire data along with billions of historical data points, from thousands of comparable vehicles. What an incredible solution? At Cerebrum, we're delivering exactly this.

Cerebrum is the world's first Intelligent Tire Solution platform, utilizing revolutionary, patented technology.  Our intelligent tire network, Cerebrum ITN, has collected trillions of data points over millions of miles of rigorous testing and live customer data. Leveraging this, Cerebrum provides advanced pressure & tire rubber temperature, tread depth, load, alignment, and more through a convenient mobile interface, while sharing critical operational data and reports with fleet managers, tire service providers, OEMs and other critical stakeholders via web-based software.   

With Cerebrum, you can now fully optimize tire and vehicle performance, reduce fuel consumption and excess carbon dioxide emissions, eliminate premature tire wear as well as receive critical safety alerts to maintain uptime and manage maintenance and services.  Here's how it works...

How It Works



Cerebrum Sensor Kits

Easily install any of our market leading intelligent sensors to tires or wheels that you already own.  

3rd Party Sensors

Utilize 3rd party tire or wheel sensors to incorporate data into our proprietary algorithms and software.

Telematics Solutions

Cerebrum's Intelligent Tire Network gathers data analytics from telematics gateways and vehicle systems.


Our sensors are standardized solution, which means it will fit any tire and wheel sizes. Retrofit kits include everything needed for a simple application to any tire or wheel. 

Once Cerebrum sensors are installed, traditional mounting and balancing can be done by a qualified tire technician.

Also, our Cerebrum OEM sensor fits within the automotive industry standard mounting pockets offered from select tire companies (e.g. Goodyear tire on Cybertrucks); no 'installation' process needed!

3rd party sensors and telematics data sources can be connected to Cerebrum ITN directly or through APIs without the requirement of using Cerebrum hardware.

Cerebrum Installation Video


Regardless of your data source, Cerebrum ITN provides advanced analytics well beyond the capabilities of what vehicles can display through the mobile or web dashboards.

Drivers & Technicians

The advanced information and interactive features are available through our free Cerebrum Sensor app. A user guide for the application is available here and via Android (May 2024).

Our solutions also integrate to 3rd party applications like Geotab Drive.

Fleet, Servicers & OEMs

Receive alerts, summary reports and even raw tire behavior data for efficient tire management through our Intelligent Tire Fleet Management Portal or 3rd party telematics software.

Fleet Solutions Demo

Bottom Line Benefits

Reduce Safety Issues

Tire issues account for over 35% of all vehicle-related accidents. Over 50% of those are associated with worn tires.

Cerebrum’s solutions provide accurate, real-time visibility to tire conditions for proactive maintenance and repairs prior to catastrophic failures.

Maximize Uptime

Over 60% of vehicle breakdowns are related to worn-out tires and wheel issues.  Vehicle downtime adds significant costs for roadside service, repairs, labor, etc.

Cerebrum’s software delivers
advanced visibility to fleet managers and drivers to resolve tire-related concerns before downtime occurs.

Optimize Maintenance

With complete visibility to tire analytics, tire maintenance can be optimized.  No more costly arbitrary scheduling and premature tire changes.

Cerebrum’s solutions support historical and real-time tracking of: rotations, inspections, tire changes, pressure, temperature, tread depth, tire / axle / vehicle load, etc.

Asset Visibility

Despite being one of the top operating costs for a fleet,
there is no effective method for tracking and tracing specific tires. 

Cerebrum sensors enable unique identification, classification, and visibility of a tire from cradle-to-grave.  Additional information
such as the VIN, manufacturing date, etc. can also be stored through Cerebrum solutions for recalls or similar.

Increase Efficiency & Sustainability

Tires are the single most important asset as they are linked to countless fleet operating costs: tire casings, fuel efficiency, maintenance and downtime, roadway
compliance, accidents and insurance, product yield (AG and mining), etc.

Cerebrum’s Intelligent Tire Solutions deliver tangible savings to the bottomline.

Limitless Analytics & Autonomy

Today, there is virtually no visibility of tire analytics for fleets, OEMs, regulatory agencies, insurance companies, or autonomous vehicles. 

The Cerebrum portfolio of solutions establishes a foundation of tire analytics and data collection capabilities, from which the next generation of smart cities and vehicles will thrive.

Portfolio of Products

Over 50,000,000 miles of proven performance.

Cerebrum Smart Tire Solutions coverage a broad range of market needs including aftermarket street and performance, recreational vehicles, fleet vehicles, mining and agriculture. Our solutions include tire-mounted sensors, telematics gateways, mobile applications and web-based software interfaces for fleet management companies.

CONTACT US to discuss your specific needs and which Cerebrum products will fit.


From enthusiast to daily driver, Cerebrum Smart Tire Sensors provide clarity of tire conditions to drivers.

Our aftermarket sensors are affordable, install to any tire and provide advance information and alerts conveniently through your smart phone.

Eliminate the guesswork about tire condition, optimize performance, and avoid potentially catastrophic tire conditions with Cerebrum.

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Achieve real-time, remote tire management for fleets of any size.

Cerebrum sensors and telematics gateways improve fleet safety through advance analytics and tire condition visibility; anywhere, anytime.

In addition, Cerebrum analytics enable fleets to reduce burdensome costs from downtime and extend the tire lifecycle.

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As vehicle technology and connectivity has advanced, tires have been left behind. Cerebrum Smart Tire Solutions achieve tire connectivity for any vehicle and tire and are an incredible value-add.

Using Cerebrum, original equipment automotive and tire manufacturers and retailers alike can finally achieve cradle-to-grave tire visibility and gather critical user-based information to advance product offerings and improve safety and performance.

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